Latest Blog Posts

Do Giveaway Winners Pay Tax on Prizes? US, UK and Canada Compared

The short version: a giveaway winner in the US almost always owes tax on the prize's value, while a winner in the UK or Canada usually owes nothing, because both countries treat a genuine chance-based win as a tax-free windfall rather than income. The exceptions in each country are where this gets interesting.

GDPR and Giveaways: What UK and EU Brands Can Legally Collect From Entrants

A TikTok giveaway collects personal data the moment someone comments, and GDPR treats that the same way it treats any other data collection. Here's what UK and EU brands can actually ask for, why entering isn't consent to be marketed to, and how long you're allowed to hold onto entrant data afterward.

Running a Giveaway in Australia: Permit Requirements by State

Australia has no single national rule for giveaways. Whether you need a permit, and from which regulator, depends entirely on the state or territory you're running in, and getting it wrong in New South Wales, South Australia, or the ACT can mean an unlawful lottery, not just a paperwork slip.

Canadian Giveaway Rules: Why You Legally Need a Skill-Testing Question

A free entry does not fully clear a Canadian giveaway the way it does in the US or UK. Under the Criminal Code, you also need a skill-testing question, a short arithmetical test the winner must pass before the prize is confirmed, or the draw can technically qualify as an illegal lottery.

Are TikTok Giveaways Legal in the UK? ASA and CAP Code Explained

Yes, a free-to-enter TikTok giveaway is legal in the UK. But legal and compliant are two different questions here, and the second, governed by the ASA and the CAP Code, is where most creators and brands get caught out.

Decision Wheel for Standups: Who Presents, Who Runs Retro

Is a Digital Spinner Wheel Actually Random? How the Maths Works

Yes or No Wheel: When a Coin Flip Beats Overthinking

25 Classroom Spinner Wheel Ideas Teachers Use Daily